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Shelly Group Expands into Polish Smart Home Market

On May 7, 2025, Shelly Group SE, a provider of IoT and smart building solutions, announced its expansion into the Polish market. The company appointed Adam Krużyński as the Country Manager. Poland's smart home market is projected to grow annually by 10% to 12% until 2027, offering favorable economic conditions, including a GDP growth forecast of 3.5% for 2025.

With the renowned expertise of Adam Krużyński, formerly with Nice Group and Fibaro, Shelly aims to establish a strong presence in Poland, leveraging Krużyński’s extensive knowledge and network in the smart home industry. The company expects significant growth in sales and market penetration by 2026, focusing on its Z-Wave product line and smart home solutions tailored to modern households.

Poland's economic dynamism and increasing demand for smart technologies make it a strategic location. Shelly's entry aligns with the country's rise in digitalization and interest in sustainable IoT solutions.

R. E.

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