Booking early is a plus for your 2026 ski holiday.

Bank Cler, in collaboration with BAK Economics, highlights the importance of booking early for ski holidays in 2026. The study shows that high demand for ski holidays in Switzerland is influencing prices, making early bookings more economical, especially for families and people on a tight budget.

Couples will benefit from a 7% price reduction compared to 2025. However, the cost of ski passes has increased by almost 10%, although some resorts like Davos-Klosters and Andermatt-Sedrun are maintaining stable prices. Options such as multi-resort passes can offer additional savings.

Booking in advance remains crucial for accessing a wider range of offers at advantageous rates in Switzerland. The resorts of Airolo, Adelboden-Lenk, and Engelberg-Titlis appear to be the most affordable, while Zermatt, Gstaad, and St. Moritz are among the most expensive.