Mobile Legends: Bang Bang Expands Global Esports Presence

Mobile Legends: Bang Bang (MLBB) marks a new phase in its global expansion with a five-region esports roadmap, revealed at the M7 World Championship, which attracted a record 5.68 million peak concurrent viewers. This plan aims to integrate regions like Southeast Asia, Eastern Europe and Central Asia, and others, strengthening its worldwide esports structure.

In 2026, Türkiye will host the M8 World Championship Finals, marking MLBB's first tournament in Europe. The game will also debut at significant events like the Esports Nations Cup in Saudi Arabia and the 20th Asian Games in Japan, highlighting its growing stature.

The M7 World Championship's unprecedented viewership reinforces MLBB's position in the global esports scene, while its ongoing regional integration strategies aim to bolster the development of emerging markets.