The Now Corporation Expands EV Infrastructure in Rochester

The Now Corporation, based in Pasadena, CA, is advancing electric vehicle (EV) infrastructure in underserved U.S. communities through its subsidiary, Green Rain Solar Inc. The company has finalized a utility feasibility study for a project at 1600 West Ridge Road, Rochester, NY, facilitating the installation of Level 3 fast chargers. This effort is part of the Rochester Gas and Electric (RG&E) Make-Ready Program, which reduces infrastructure costs, aligning with the Inflation Reduction Act's incentives for clean energy in disadvantaged areas.

This initiative supports The Now Corporation's mission to lower greenhouse gas emissions and improve public health in affected communities. The Rochester project will serve as a model for future clean transportation expansions. The Now Corp. is dedicated to leveraging state and federal incentives to promote sustainable energy solutions.