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Obiz and Plebicom conclude a strategic partnership

Graphique de l'évolution du cours de l'action OBIZ (EPA:ALBIZ).

The Obiz Group, a major player in digital relationship marketing, and Plebicom, a cashback specialist in France, have signed a key contract to integrate Obiz's e-ticketing solution into Plebicom's rewards programs. This collaboration covers the 70 programs operated by Plebicom, impacting more than 7 million users.

This partnership is based on a revenue-sharing model, strengthening Obiz's position in the discount leisure market. Obiz, present in 65 countries, will integrate its offering into Plebicom's diverse range of cashback and promotional products. Full integration is expected in the first quarter of 2026.

This partnership addresses concerns about purchasing power and customer loyalty by enriching the user experience. The alliance between the two companies aims to create strong synergy and seize new growth opportunities.

R. P.

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