SMX and CETI Revolutionize Fashion Sustainability with Molecular Traceability

Global fashion brands now face a new era where trust must be backed by evidence. SMX (NASDAQ:SMX) and CETI have introduced a groundbreaking solution: molecular-level traceability embedded directly into textile fibers. This innovation provides an unbreakable digital fingerprint for each material, enabling brands to authenticate origins, crafting methods, and sustainability claims.

This technology shifts the paradigm from post-production inspections to integrated verification. Supply chains gain transparency as SMX's markers, introduced at the polymer stage, provide ongoing traceability. CETI’s tests confirm the system's efficacy in industrial settings, promising uninterrupted production and enhanced accountability.

Furthermore, SMX introduces a monetization component with its Plastic Cycle Token, converting verified materials into economic assets. As the EU mandates digital product passports by 2026, SMX and CETI offer brands a compliant and competitive advantage through documented authenticity and reduced counterfeiting risks.